Where to Get Outsourcing
There are many online sites that deal with outsourcing. People from all over the world can put up a profile and try to bid on jobs that are posted within these sites, so you aren't just limited to people in your own country. Rules differ between sites, as do the fees.
You have to check each site out and decide whether you want to join and use their services or where you want to try to contact a freelancer by targeting people who don't have a profile, but show some writing skill online in other areas.
Most Popular Outsourcing Sites
The three most popular sites, it seems, are Freelancer.com, Upwork and Fiverr.com They all offer different types of freelancers. If you want someone who does obscure programming, for instance, you can get him/her at Freelancer.com.
Other sites will offer Programmers too, but they may not be as highly specialized. If you want a site where you can hire a virtual assistant, you can find them by Googling “virtual assistants.” Many virtual assistants today can manage websites, do search engine optimization, and perform some business development tasks as well.
BUYERS CHARGED DIFFERENTLY
In general, it's free for most people who are looking for work to look for jobs. In some cases, even posting a job online is free too. However, there are sites that offer memberships at different levels that let you bid on different jobs.
The sites take their fees off of each job as a percentage of the total cost of the job. Your bid may or may not include the fees to the site for their commission, and you need to be sure when you set a bid range that you take that into account. Even if you bid a specific price, it doesn't mean you'll get it.
Freelancers will bid on how much it will take to complete your job, and then you can choose to award someone the job on the basis of his/her bid from all of the respondents. It's not always the best thing to hire the cheapest bidder.There are other factors involved that should be considered as well.
CHECK Freelancers ratings
Sites will post feedback on freelancers to give you some indication on whether they will perform well or not. Be sure to check out what other people have to say about them before awarding a bid. You may find that someone who has a very low bid has awful ratings too.
You want to check to see how long they've been on this board and whether they are a new profile or not. Freelancers with a longer and better track record will work better than those with questionable things in their ratings.
As a serious Internet marketer, you most likely have more than one site, one social networking profile, and one project going on at any given time. Online, you can set up websites very quickly, but managing them can quickly become unwieldy.
You don't want to spend too much of your time trying to get backlinks, writing and posting blog posts, optimizing content for SEO, or keeping track of online problems and outages. In addition, you might not want to take the time to learn HTML and a host of other Web languages, and someone else may already. Have taken the time to learn all of that. All you would have to do is to hire them to manage the sites for you.
Outsource link building
One of the best ways to get a higher Page Rank (PR) on Google that places you higher on the Search Engine Results Pages (SERPs) is to just get a bunch of non-reciprocal incoming links going to your site. You can do this by paying sites to post your links, adding comments to popular blogs and news areas, and listing yourself in directories. All that takes time, and it's a job that is best left to someone who is getting paid far less than you are. Outsource link building during the times when things are slow.
Outsourcing Web Development
This is one area where it really pays to get help. If you don't know how to set up a blog, add a membership area, or just plain update an HTML page, you can't even get started with Internet marketing! While you're learning some of those skills, you're wasting valuable time! Outsource the website development to someone else.
Just find a site that you like and then list the features that you want. Give them an idea of your color scheme or choose one from the templates that they offer you to view. Once the site is done, make sure everything is in your name, from the domain name to the administrative contacts.
In fact, if you don't want to go through the development phase, just look up Internet marketing forums to find people who are offering websites for sale that are already in working order! It saves tons of time, and you can have them customized quite easily.
This is another topic that is best left to people who already know what they're doing. You can order sets of keywords from companies and outsource the creation of SEO-optimized web pages to the people who are developing your site. In other cases, you may want to hire ghostwriters to fulfill the same purpose.
Content creation outsourcing
Content creation outsourcing isn't just useful for maintaining fresh content on your site. It has many applications, including creating Unique eBook’s or videos to market as your own products. Too many people make the mistake of trying to save money by creating their own content online.
It comes off as amateurish and can actually turn people off instead of exciting them about your website. It can also take you much more time to churn out a 50-page eBooks than it would take an experienced ghost writer.
Blogs are expected to be updated frequently, but often, Internet marketers just don't have the time. Yet, a blog is an essential link between high-traffic areas that don't allow you to post commercial links and the links on your blog that go directly to your products, services, and other websites. It's important to keep those blog posts coming and to keep your audience engaged.
You can set up batches of blog posts in groups of 30 or 40 to farm out to freelance writers that you hire online through outsourcing boards. Get them done the month ahead of time, and you’ll know that you’ll have something new and interesting to add to the site on a daily basis. Get some SEO done on them, and your site will be search-engine friendly too.
Sites offer newsletters, although they're not as popular as they once were. They can be a way to entice people to sign up and to register to your site. It can be a way to keep everyone who visits updated with the news of the industry that your business is in and what's happening for your business. They can include helpful tips, discount coupons, and promotional features for your customers.
Include freebie offers that send out reports to people who are looking for information on various topics that are related to your marketing niche. You can offer these freebie offers to them in exchange for their signing up to your email list. Thus, the reports serve to get people into the mouth of your sales funnel.
E Book's, on the other hand, can be marketed in a value package or by themselves. They are an info product that is instantly delivered; many people will purchase an eBooks that's of interest to them. They can help bring in more income and provide your customers with more in-depth.
Information than a simple report can provide. Whereas the reports might be free, your eBook’s are going to be for sale or be included in a value package as a free bonus that includes multiple types of content for sale.
Expand Your Content Creation
Have you ever wanted to put out a YouTube video, but know nothing about video production? What about getting together a CD or a print book? The more formats you offer online, the wider the audience you will reach with your informational products.
In some cases, you are going to hire people to create content to generate “buzz” for your site and offerings. In other cases, you are going to have content generated to create income. Once you buy the rights to some piece of content, it's yours forever, and you can do with it as you please unless the rights you bought were limited. Here's a few ways in which you can outsource content.
HIRE A YOUTUBE CHANNEL
Go look through YouTube to see channels that might match your marketing niche. You can sponsor any channel and offer them a monthly payment for mentioning your site in their videos and for posting links back to your site.
Now, you don't even have to know how to put together a video. You just have to find someone who already does that and pay them to promote your site.
CREATE WORKSHOPS AND COURSES
You can even hire people to help you set up online workshops and courses in video format or audio format, while you keep the publishing rights. That way, you can market the material as your own and make money off of it too.
GET PEOPLE TO CREATE SALES COPY
Successful Internet marketing starts with sales copy. You can get people to create effective sales pages, sales promotions, email ads, and backend offers.
There is software that can help you do that as well, which is a form of outsourcing, but you do it with technology and not with people. You can set up your sales copy way ahead of time and get it lined up to roll out long before it's time to do so.
Included in newsletters, eBook’s, sales pages, and websites are spaces for images. You can outsource graphic design via fiverr.com and get custom-made logos, banners, buttons, and even photography for your site. Images play an integral role in triggering the emotions of a viewer; putting up an image can help you look more professional and help you sell your products and services better too.